Media is a diet, and these days, we consume a lot of media. Screen time, advertisements, print, billboards, products….it is everywhere. Media is a part of our children’s lives like no other generation before them. What is it telling them?
When I wrote these two questions on Facebook yesterday, I was just wasting time while my attention span was getting increasingly short as I finished up a chapter for my editor. I wasn’t expecting to turn either into a blog post, until I finished a 90 minute interview with a newspaper reporter. A lot of what I was telling her about gender stereotypes, sexualization, and girls in the media was new to her and I could tell that a couple of facts blew her mind. Later in the afternoon I came back to the page and the difference in answers to these two questions was staggering. It was the perfect side-by-side comparison to what I had just been speaking to the reporter about.
Question 1: “When I was eight years old, I wanted to be _____________________ when I grew up.”
The 179 answers given by our community were fun to read. It seems the general age range of people who answered was 18-55(ish).
Answers: Lots of teachers, nurses, veternarians, astronauts, marine biologists, performers (dance, stage, singing), forensic scientists, paleontologists, and archaeologists. Photographers, National Geographic explorers/writers, artists, lawyers, and doctors rounded out the top answers. “A mom” was another common answer.
There were a few fighter pilots, politicians, librarians, journalists, nuns, police officers, animal trainers, fashion designers, a judge and a computer programmer.
There were some original answers, like: “Once I gave up on becoming Chinese” and a pool digger. A James Bond villain and a mafia hit man. Jedi, Indiana Jones, and Solid Gold dancer – holla to the 80′s kids!
Several of the women said they desperately wanted to be a boy. A couple of people wanted to morph into a dog, a tiger, a horse. I get that, as when I was eight years old I wanted to be a unicorn.
What I loved was the huge diversity in answers. Some people became their childhood dream, others found new dreams along the way. I wonder how different the answers would be if we polled a large group of 8 year olds today. Specifically, what answers would the girls give? What are girls encouraged to explore and become these days?
Question 2: ”What the market bears is a litmus test of our society, and right now the message for girls is that _______________?”
- “…being an airhead-concerned about weight, beauty, clothes, and themselves; is more important than enforcing they BE some one-scientist, Dr, RN, Firefighter, Manicurist, coach, whatever their little hearts desire!” –Alicia
- “…they can only aspire to look pretty and dress in sexualized clothing. That they aren’t capable of having careers that have anything to do with science or math and they should focus instead on sexy, frilly, pink things to make themselves look good for others (particularly boys/men).” –Sandy
- “being a girl is essentially different from just being a child; it is an ethereal thing which must be constantly sustained with copious amounts of pink and sparkles lest, like Tinker Bell, it perishes because we did not believe hard enough, and we become no longer a girl, but something lost and invisible.” –Kylie
- “…That style is more than substance. And that achieving that style is an endless, uphill battle that will never be won.” –Monica
- “…the shorter the skirt, the heavier the makeup, the more flagrant the flaunting of low self worth through various means, the more ‘normal’ you are.” –Susan
- “…girl power means you can do or be anything, as long as you do it society’s way.” –Alice
- “…be cute, be sexy, be pretty but don’t be yourself.” -Jennifer
- “…sex sells.” –Chris
- “…Outward appearance and their ability to flaunt it is what will get them ahead in life.” –Jodi
- “…your options are limited. your dreams are not your own.” – Jill
- “…Don’t expect to get ahead in life without being pretty, even if you are smart and talented.” –Megan
- “….you should be seen, but not heard.” – Jennifer
- “…Beauty is worth” – Alison
- “…there is some recognition that they can achieve much, but that it is farcical or a waste or contemptible if they don’t look cute doing it, or that they achieve only because they fail at being attractive.” –Tara
- “…pink glitter makes you a woman.” –Sarah
- “…They are objects.” –Jayne
- “…We have no worth outside of Hollywood’s version of beauty and nothing to contribute if we cannot measure up to the impossible standard.” –Cheri
- “…the only option is boy OR girl; they cannot simply be a child.” -Elizabeth
Doesn’t that just take your breath away?? What messages to girls from media are missing? What COULD media be telling our girls? That their dreams, ideas, talents, visions, goals, and voice are what make them such valuable members of our families and our society.
Read over the answers again. They are all the same. From Disney’s new Princess Sophia to Barbie to Monster High to reality tv and music videos watched by tweens and teens, or almost any other kind of children’s entertainment, the message to girls is their beauty is their worth, and if they don’t have a certain version of beauty, they have no worth.
Now go back up and read the answers to the first question again. Are girls today getting the message they can be all those things? Or are we doing an incredible job of selling short 50% of children?
Media is a powerful force that not even the best parenting can avoid. We can help deter it, but we sure have our work cut out for us. What kind of things are you doing in your home to give your girls more meaningful, healthy messages?
Newest Miss Representation Trailer (2011 Sundance Film Festival Official Selection) from Miss Representation on Vimeo.















“being a girl is essentially different from just being a child; it is an ethereal thing which must be constantly sustained with copious amounts of pink and sparkles lest, like Tinker Bell, it perishes because we did not believe hard enough, and we become no longer a girl, but something lost and invisible.” –Kylie
Wow – just wow. You really nailed it.
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Melissa, as always, YES. I do think, though, that we are selling out not just 50% of children, but 100% of them. I say this because it is not just girls who are consuming these messages. Boys are also seeing these messages. The reason that’s also entirely detrimental is because boys are part of our daughters’ peer groups. These boys are who our some of our daughters will date and marry someday. These boys are in school with our daughters, and will mimic these exact same gender stereotypes because they are consuming it right along with our girls. These boys will receive the message that they are strong, that they are capable, and that they can accomplish things that girls cannot. And they are receiving the message that it isn’t socially acceptible to play with dolls, or play kitchens, or (God forbid) anything that isn’t blue, orange, brown, or green. So you see, the media is shortchanging all our kids, not just our girls.
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Kelsey Reply:
January 27th, 2012 at 1:15 pm
YES.
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melissa Reply:
January 27th, 2012 at 1:54 pm
I agree. Sadly, I agree. I think the toxicity affects boys and girls in different ways, but all of our children are getting bombarded with messages that rob them of a fair and balanced look at the other sex.
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Sara Reply:
January 30th, 2012 at 3:31 pm
The other day, my four year old daughter and friends from her pre-k class were talking about when they grow up. One of the girls said she will be a princess waiting to marry her handsome prince. A boy asked, “Will you be sexy? You will be hot, right? I will be a big man with big muscles.” It really got me thinking – how many parents are raising their sons to be Prince Charming? If you asked boys about their future, how many and at what age would say they want to be a good husband? The divide is scary, and sad.
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melissa Reply:
January 30th, 2012 at 4:40 pm
VERY scary and sad.
Reminds me of this: http://ginandtattoos.tumblr.com/post/4337482797/im-here-now-where-is-my-prince-charming
Wow. That’s incredible and really sad, however, I’d be interested to see and compare how our children would answer those same questions. Adult/parent perceptions do frequently differ from that of our children. The kids’ perspectives would be equally (if not more) important to consider.
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It saddens me the sterotypes girls are exposed to at such a young age. We didn’t find out what we were having with our first, and we had all gender neutral things – toys, clothing, bedding – from such a young age, I was looked at weirdly if our daughter wasn’t wearing pink or purple. I let her explore and choose what she wanted to play with and wear. I limit TV to PBS and no live TV (so no commercials). Through friends at school, she learned about princesses and slowly backed away from her beloved Thomas Trains. I feel she is pretty well adjusted and is a super crafty kid who enjoys playing with a variety of toys. We try our best to get her to be herself and not fit into what others want her to be. Sadly, in Kindergarten this year, she feels that she doesn’t “fit in” because she is not girly enough. On the playground, she prefers climbing and running, opposed to sitting on a rock and talking. She just proudly donated 8 inches of her hair and was in the local newspaper – after seeing her picture in the paper, she responded, “I don’t know why my picture is in there – it’s not like I’m a princess.” It saddens me that she didn’t see the generosity of her giving as newspaper worthy. This girl thing baffles me, and I’m a female.
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melissa Reply:
January 27th, 2012 at 9:52 pm
Crystal -
I am so proud of your daughter for donating her hair! That is an amazing thing to do. She is right, she isn’t a princess. She has the heart of a queen.
I was being ribbed one day by some mom friends several years back because I didn’t dress Amelia in lots of pink and girly stuff as a baby. She wore pink, and all of the other colors as well. It was in my defending her right to the entire rainbow and the idea of instead of wishing on a star and waiting for a prince, she wish on a star and climb into a rocket ship for herself. Pigtail Pals was born that very morning
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Is it naive of me to think that our heightened awareness will help our daughters combat the stereotypes? Not just the awareness of course, but our responses. I agree with Crystal about choosiness on what we watch. I’d like to overall limit screen time more than I have succeeded in doing, but at the very least, I’ll control the content!
We also make sure to praise our daughter every day for being funny & smart, not just for being cute … which, of course, she IS!
I also agree wholeheartedly with Tasha that we’re selling the boys short too, by allowing the stereotypes.
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I haven’t commented before, but I’ve been reading your blog for a while. Now, expecting our first child in August, it becomes even more important to me – to raise it without all the gender stereotypes, despite the no doubt copious amounts of pink gifts we’ll receive if it’s a girl (I might just not tell anyone the gender until it’s born!). I wonder if the situation is as bad in the UK though, generally? From what I’ve read on your blog, it sounds a bit worse over there (at least for the time being…)
I know when I was eight, I wanted to be a helicopter pilot (I have no idea why) but I’ve grown up to be a solar physicist, and now a fighter jet designer (of sorts) – I was a stereotypical tomboy growing up, and was bullied a lot for not fitting in. I don’t want my children to suffer like I did, but at the same time I want them to be themselves and be into whatever they like – a difficult balance to find, I suppose.
We also don’t have a TV, and only watch DVDs or catch-up BBC on the internet, so I’m hoping our children won’t have too much exposure to marketing and brainwashing that way at least.
Sorry, this is not much related to the post, but I guess I’m just trying to say, thanks for the wonderful blog and for raising awareness of this stuff!
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melissa Reply:
January 30th, 2012 at 9:43 pm
Hi Jen -
CONGRATS on Baby! That is so exciting! Thanks for the comment, and for reading the blog. Hopefully you will find the UK is a bit better than America with all of this nonsense.
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